THINK OF YOUR SALES TERRITORY AS A FRANCHISE
Salesforces operate like franchises in many organizations, but few consider the similarities. If sales pros understand the implications, it should increase sales opportunities and closed sales. Let me explain. Some well-known franchisors include McDonald’s, 7-Eleven, Pizza Hut, Dunkin Donuts/31 Flavors, Subway, Taco Bell, and Allstate Insurance. Entrepreneurs usually own the franchises. Businesses such as Starbucks, Barnes & Noble, CVS, and Walgreens are chains, not franchises, and are owned by the corporation. Typically, when one licenses a franchise from the franchisor, the following applies: A franchise is very entrepreneurial. Success or failure is determined solely by the owner A franchisee is the owner...
05 October, 2026